--- title: LAUNCH BOOSTER - Getting your Innovation off to a flying start! description: This past weekend we surveyed over 800 Canadians to see just how important sampling / demos are when it comes to driving purchase of new food products. image: https://www.fieldagentcanada.com/hubfs/FA%20Booster.001.jpeg --- [![Field-Agent-Canada-Logo](https://www.fieldagentcanada.com/hs-fs/hubfs/2022%20Website%20Refresh/2022%20-%20Header/Field-Agent-Canada-Logo.png?width=2000&height=497&name=Field-Agent-Canada-Logo.png "Field-Agent-Canada-Logo")](https://fieldagentcanada.com) - Our Solutions - [Shopper Insights](https://www.fieldagentcanada.com/mobile-research) - [Product Insights](https://www.fieldagentcanada.com/product-insights) - [Concept Testing](https://www.fieldagentcanada.com/concept-tests) - [Shelf Evaluation](https://www.fieldagentcanada.com/shelf-evaluation) - [Competitive Insights](https://www.fieldagentcanada.com/competitive-insights) - [Cannabis Shopper Insights](https://www.fieldagentcanada.com/cannabis-shopper-insights) - [On-Site Visibility](https://www.fieldagentcanada.com/mobile-audits) - [Display Audits](https://www.fieldagentcanada.com/display-audits) - [Price Checks](https://www.fieldagentcanada.com/price-check) - [On-Shelf Availability](https://www.fieldagentcanada.com/on-shelf-availability) - [Item Checkup](https://www.fieldagentcanada.com/item-checkup) - [Drive Trial](https://www.fieldagentcanada.com/drive-trial) - [Ratings & Reviews](https://www.fieldagentcanada.com/ratings-and-reviews) - [Buy & Try](https://www.fieldagentcanada.com/buyandtry) - [Social Mentions](https://www.fieldagentcanada.com/social-mentions) - [360° Innovation Booster](https://www.fieldagentcanada.com/360) - [Volume Booster Digital Coupons](https://www.fieldagentcanada.com/volume-booster-digital-coupons) - [Mystery Shopping](https://www.fieldagentcanada.com/mystery-shopping) - [Marketplace](https://www.fieldagentcanada.com/marketplace) - [How It Works](https://www.fieldagentcanada.com/how-field-agent-works) - [Blog](https://www.fieldagentcanada.com/blog) - [Read Our Blog](https://www.fieldagentcanada.com/blog) - [Field Agent - In the Press](https://www.fieldagentcanada.com/in-the-press) - [Love Letters to Canadian Brands](https://www.fieldagentcanada.com/love-letters-to-canadian-brands) - [What's on the Fence?](https://www.fieldagentcanada.com/whats-on-the-fence) - [Contact](https://www.fieldagentcanada.com/contact-us-master-lp) - [For Agents](https://www.fieldagentcanada.com/agent-app-canada) - [Agent Support](https://fieldagentcanada.zendesk.com/hc/en-us/) - [Become a Field Agent](https://www.fieldagentcanada.com/agent-app-canada) - [Agent FAQ](https://www.fieldagentcanada.com/agent-app-canada-faq-english) - [Top Agent Leaderboards](https://www.fieldagentcanada.com/top-agent-leaderboards) [ Log In ](https://ca.fieldagent.net/log-in/) [ Sign Up ](https://ca.fieldagent.net/sign-up-landing/?) - [ Log In ](https://ca.fieldagent.net/log-in/) - [ Sign Up ](https://ca.fieldagent.net/sign-up-landing/?) 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Mar 2, 2021 2:54:41 PM | [Jeff Doucette](https://www.fieldagentcanada.com/blog/author/jeff-doucette) [Mobile Research](https://www.fieldagentcanada.com/blog/tag/mobile-research), [Field Agent](https://www.fieldagentcanada.com/blog/tag/field-agent) [** ](http://www.linkedin.com/shareArticle?mini=true&url=https://www.fieldagentcanada.com/blog/launch-booster) [** ](http://www.facebook.com/sharer.php?u=https://www.fieldagentcanada.com/blog/launch-booster) [** ](https://twitter.com/intent/tweet?url=https://www.fieldagentcanada.com/blog/launch-booster) [** ](https://www.fieldagentcanada.com/blog/launch-booster#) > Launching a new product is tricky in the best of times. These are not the best of times. > >   > > That is why we have created ***Launch Booster*** - a suite of Field Agent services that can help you ensure that your new product launch has all of the critical elements of a successful launch: > > > >   > > **STEP 1 - ENSURE ON-SHELF DISTRIBUTION** > >   > > The clock is ticking on your new product launch as soon as the POG drops to stores. If your item is not on-shelf right away you are losing sales. We check to ensure all items are present and shelf tags are up so you know you do not have any distribution gaps. > >   > > **STEP 2 - ENSURE DISPLAY COMPLIANCE** > >   > > Displays are expensive and if they do not get on the floor where you have paid for them to be placed that investment is lost and you are losing sales. We check to ensure that your display is on the floor and in the right spot so it gets the most eyeballs as possible.  > >   > > [![RETAIL AUDITS - find out more!](https://no-cache.hubspot.com/cta/default/6064788/d5cdb13b-2ee3-46ea-bb87-15ee46db4890.png)](https://cta-redirect.hubspot.com/cta/redirect/6064788/d5cdb13b-2ee3-46ea-bb87-15ee46db4890) > >   > > **STEP 3 - DRIVE NEW PRODUCT TRIAL** > >   > > Getting consumers to try your product is harder than ever with traditional sampling and demo programs under COVID restrictions. That is why we launched Buy & Try to get your new product into the hands of targeted consumers across Canada and start driving off-take of your product from retailer's shelves. > >   > > > > [![BUY & TRY - find out more!](https://no-cache.hubspot.com/cta/default/6064788/ef446620-431c-428d-9fa2-c44def4af0ff.png)](https://cta-redirect.hubspot.com/cta/redirect/6064788/ef446620-431c-428d-9fa2-c44def4af0ff) > >   > > **STEP 4 - GET RATINGS & REVIEWS** > >   > > E-Commerce has never been more important and your new launch needs to be visible not just in-store but on retailer websites as well. The key is getting Ratings & Reviews on your products ASAP. We get targeted real consumers to buy your product and review it on retailer websites so you show up in search results on-line. Real consumers. Real Reviews. Real Fast. > >   > > > > [![RATINGS & REVIEWS - find out more!](https://no-cache.hubspot.com/cta/default/6064788/5c6424ae-4d33-4a31-9feb-1f11212befca.png)](https://cta-redirect.hubspot.com/cta/redirect/6064788/5c6424ae-4d33-4a31-9feb-1f11212befca) [Mobile Research](https://www.fieldagentcanada.com/blog/tag/mobile-research), [Field Agent](https://www.fieldagentcanada.com/blog/tag/field-agent) - [ << Previous Post **](https://www.fieldagentcanada.com/blog/virtual-store-tour-freson-bros-edmonton) - [**Next Post >> ](https://www.fieldagentcanada.com/blog/virtual-store-tour-coop-winnipeg) ## related posts ### [Dollarama by the Numbers - 5 Facts Every CPG Supplier Should Know](https://www.fieldagentcanada.com/blog/dollarama-by-the-numbers) [Read More ⟶](https://www.fieldagentcanada.com/blog/dollarama-by-the-numbers) ### [Virtual Store Tour - Flying Tiger Copenhagen, Toronto](https://www.fieldagentcanada.com/blog/virtual-store-tour-flying-tiger-copenhagen-toronto) [Read More ⟶](https://www.fieldagentcanada.com/blog/virtual-store-tour-flying-tiger-copenhagen-toronto) ### [What Are the Best Alternatives to Field Reps for Store Checks in Canada?](https://www.fieldagentcanada.com/blog/what-are-the-best-alternatives-to-field-reps-for-store-checks-in-canada) [Read More ⟶](https://www.fieldagentcanada.com/blog/what-are-the-best-alternatives-to-field-reps-for-store-checks-in-canada) ## For App Users ## Business Solutions ## Get in Touch [Contact Us](https://www.fieldagentcanada.com/contact-us) © 2022 Field Agent Canada. 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